"DIGITAL INNOVATION"
The project involves the purchase of services aimed at the creation of demonstrators and pilot solutions based on the use of enabling technology of “cloud computing” and services aimed at the operational and IT integration between the company and its customers, according to a customer-oriented model. In particular, it combines, in a single innovation project, the creation of demonstrators and pilot solutions of cloud, the acquisition of consultancy for the management of customer relationships (CRM), for the management of process flows, for the design of CRM, CEM (Customer Experience Management), rather than social CRM, with the implementation of systems for mapping and monitoring of customer contact points, multichannel solutions, definition of tools for the management of sales data.
Total project cost: euro 90.000,00.
SUPPORT FROM POR FESR TOSCANA 2014-2020 FOR EURO 60.000,00
Project co-financed by POR CREO FESR 2014-2020 and in particular by the resources allocated to action 1.1.2 sub a and b) Support for the purchase of services for technological, strategic, organizational and commercial innovation of enterprises –Digital Microinnovation of enterprises.
